Edchup is real

How much do you love tomato ketchup? Do you have to have with every burger? Maybe you commit the cardinal sin of putting ketchup on your steak? Do you have a tattoo of Heinz Tomato Ketchup on your bicep? Don’t worry, I’m not judging. But that’s how much Ed Sheeran loves Heinz Ketchup. The tattoo part, I don’t know if he puts it on steak.

With his love for ketchup, Heinz and Ed have teamed up to create “Edchup”. It’s not a joke, it’s real. Heinz has even posted about it on their Instagram page.

They’ve also shot a commercial with him which is apparently based on Ed’s real idea he sent them. You can check that out below.

I’m sure there is nothing special about this ketchup… or “Edchup” rather, other than the bottle but if I saw this in the store and I was running low on my unhealthy but necessary ketchup stash, I would buy this.

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